schema.org / Event

Relatix JSON-LD Tool

Google-friendly structured data with NAICS industry classification — www.jsonldtool.com

Output
Language
Direction
Width
Text Size
Color Mode
Typefaces
Event
📅

Event Information

Event name is required
Description is recommended
Image is recommended
Event URL is recommended
Start date is required
HH:MM format (24h)
End date is recommended
HH:MM format (24h)
📋

Status & Attendance

📍

Location

Venue name is required for in-person events
City is required for in-person event locations
ISO 3166 code
🎫

Ticket Offers

🏢

Organizer

Organizer name is recommended
🎤

Performer

Completion2/21 fields (10%)

Validation

Required by Google
Event name is required
Start date is required
Venue name is required for in-person events
City is required for in-person event locations
Recommended by Google
Description is recommended
Image is recommended
End date is recommended
Ticket/offer information is recommended
Organizer name is recommended
Event URL is recommended

Optimization Hints

Including ticket/offer information enables direct purchase links in event results.
Adding performer information improves discoverability through artist/performer searches.
JSON-LD Output
1<script type="application/ld+json">
2{
3 "@context": "https://schema.org",
4 "@type": "Event",
5 "eventStatus": "https://schema.org/EventScheduled",
6 "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
7 "inLanguage": "en"
8}
9</script>

Quick Reference

1. Select schema type above
2. Fill in the form fields on the left
3. Choose output format (JSON-LD, Microdata, RDFa, XML, Open Graph)
4. Resolve any validation errors above
5. Copy the output
6. Paste into your page's <head> section
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